Services

Attract. Enrol. Retain.

Our innovative techniques will help you get more value for your marketing dollar and revolutionise the entire student journey.

We work across the full student lifecycle - getting students through the door, enrolling them in the right courses and enhancing their overall experience.

Attract.

Course Marketing & Student Lead Generation

200%YoY growth since 2011 and 8 courses viewed every minute.

We are industry experts in course marketing and student lead generation across Australia, New Zealand and the UK.

Our education marketplace attracts high quality student prospects and delivers optimal ROMI (Return on Marketing Investment).

How it works:

Education providers list courses within our marketplace to attract domestic student enquiries
Enquiries are sent to education providers in real-time
Sophisticated geotargeting technology and qualification processes guarantee quality student leads

Reporting & Analytics

Track your marketing spend and Candlefox ROI:

Weekly forecasts
Monthly Reports
Quarterly Business Reviews
Benchmarking
Scope Analysis
Marketplace Insight

Bespoke Marketing Services

We’re a full service Education Marketing Agency.

We help you attract students, supporting your marketing efforts through all stages of the student
journey.

Supplement your strategic marketing plans with additional marketing channels, or entrust Candlefox to
work through your entire digital marketing strategy.

SEO
SEM
Marketing Automation
CRO
Social Media
Content Marketing
CRM Management

For more information on attracting students

Enrol.

Contact Centre Service & Sales

We help our partners beyond the ‘Attract’ stage, first qualifying student leads and ultimately, enrolling the right students in the right courses.

We leave you with more time to educate students whilst we take care of engaging with prospective students.

Leads undergo further qualification and can be transferred in real-time to providers, or managed by our team in-house.

Providers choose our Engage and Enrol services (our in-house Contact Centre) for various reasons:

Industry Expertise
Student Journey Mapping
Quality Assurance
End to End Lead/CRM Management
Sales Support & TimeSavings
Established Framework & infrastructure

The Candlefox Contact Centre operates as full-service enrolment facility, optimising the student experience by owning the end-to-end student lead journey.

Enrolment Assist Service

Our Contact Centre acts as the first point of contact for prospective students who enquire via our marketplace
Leads can be further qualified and transferred in real-time to education providers, dramatically improving lead-to-enrolment rates

The Candlefox Contact Centre also operates as full-service enrolment facility, from student enquiries right through to student enrolments
We optimise the student experience by owning the end-to-end student lead journey

For more information on engaging and enrolling students

Retain.

Customer Service & Experience

On average, 30-40% of students never finish their courses through to com pletion.

We think it’s just as important to nurture students throughout their entire experience, from enquiry right through to course completion.

We employ various techniques and services to help with the full student journey:

Systems and processes to keep students engaged
Effective and automated student communications

Retaining students is hard, but it’s just as important as attracting the right students and enrolling them.

Our ‘Retain’ services help out with:

Student Satisfaction
Student Feedback & Recommendation
Prevention of Attrition
Multi-Channel Communication Service
Ongoing Student Support
Demonstrating Value to Students Throughout Their Journey

For more information on retaining students