What is Candlefox
Candlefox offers a wide range of services around attracting and maximising student enrolments for education providers.
We own and operate a Marketplace of websites brands globally, with each website aimed at helping education providers advertise their courses and attract high-quality student enquiries. We play a key role in diversifying traditional digital marketing channels.
Attract. Enrol. Retain.
Our innovative techniques will help you get more value for your marketing dollar and revolutionise the entire student journey.
We work across the full student lifecycle - getting students through the door, enrolling them in the right courses and enhancing their overall experience.
Attract.
Course Marketing & Student Lead Generation
200%YoY growth since 2011 and 8 courses viewed every minute.
We are industry experts in course marketing and student lead generation across Australia, New Zealand and the UK.
Our education marketplace attracts high quality student prospects and delivers optimal ROMI (Return on Marketing Investment).
How it works:
Reporting & Analytics
Track your marketing spend and Candlefox ROI:
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Weekly forecasts -
Monthly Reports -
Quarterly Business Reviews -
Benchmarking -
Scope Analysis -
Marketplace Insight
Bespoke Marketing Services
We’re a full service Education Marketing Agency.
We help you attract students, supporting your marketing efforts through all stages of the student
journey.
Supplement your strategic marketing plans with additional marketing channels, or entrust Candlefox to
work through your entire digital marketing strategy.
For more information on attracting students
Enrol.
Contact Centre Service & Sales
We help our partners beyond the ‘Attract’ stage, first qualifying student leads and ultimately, enrolling the right students in the right courses.
We leave you with more time to educate students whilst we take care of engaging with prospective students.
Leads undergo further qualification and can be transferred in real-time to providers, or managed by our team in-house.
Providers choose our Engage and Enrol services (our in-house Contact Centre) for various reasons:
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Industry Expertise
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Student Journey Mapping
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Quality Assurance
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End to End Lead/CRM Management
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Sales Support & TimeSavings
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Established Framework & infrastructure
For more information on engaging and enrolling students
Retain.
Customer Service & Experience
On average, 30-40% of students never finish their courses through to completion.
We think it’s just as important to nurture students throughout their entire experience, from enquiry right through to course completion.
We employ various techniques and services to help with the full student journey:
Retaining students is hard, but it’s just as important as attracting the right students and enrolling them.
Our ‘Retain’ services help out with:
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Student Satisfaction
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Student Feedback & Recommendation
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Prevention of Attrition
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Multi-Channel Communication Service
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Ongoing Student Support
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Demonstrating Value to Students Throughout Their Journey
For more information on retaining students
